Co-Organiser:
Sponsor:
Overdose Digital is a leading independent agency with Complete Commerce capabilities across eCommerce Strategy, Digital and Performance Marketing, Design and Technical Customizations for the early to mid-market Enterprise. At Overdose you are supported globally through 450 employees across 13 offices.
Coffee break sponsor:
​Speakers
Iestyn Keyes, Managing Director (Asia), Overdose Digital
Iestyn is a technology & marketing veteran with...
Andy Luk, Head of Digital Transformation & Insights, HK Express
​
Dr. Luk is currently appointed as the Head of Digital...
Sarah Mathews, Director of Media Partnerships APAC, Tripadvisor
​
A seasoned keynote speaker and travel trend spotter, Sarah has...
Tony Mak, Creative Director, I.T
​
Born to roam, from New Zealand to Hong Kong, my journey...
Philip Chau, Vice President – Group Head of Marketing, Regal Hotels International
​
Philip Chau currently heads up the group marketing...
Chester Cheng, Co-founder, Carbon Wallet Company Limited (MTR Lab’s subsidiary)
​
Chester joined MTR Corporation as Graduate Trainee in 2019...
Michael Ho, Head of Hong Kong, ZALORA
​
Michael has 8+ years of experience in eCommerce...
Elvis Yan, Chief Marketing Officer, UA Finance
​
Elvis Yan’s career began when he joined the group trainee program at Hong Kong...
Eric Lui, General Manager of L’Occitane, Melvita Hong Kong and Macau
​
Eric Lui is a creative brand management professional...
Samson Fong, Marketing Director, FinPod
​
Samson is a professional marketing enthusiast in the tech, e-com...
Conference Agenda
- 10 minutes
Registration
- 10 minutes
Chairperson Opening Remarks
- 20 minutes
Global travel trends (changes in consumer trends post pandemic) and impact to Hong Kong
- 20 minutes
Unlock the power of AI technology
- 20 minutes
Composable Futures
- 20 minutes
Networking Break
- 20 minutes
Is data a friend or enemy in marketing?
- 20 minutes
How to win the loyalty of Gen Z
- 20 minutes
eCommerce Personalization: How to grow your business using segmented promotions
- 20 minutes
The power of visuals in digital marketing
- 40 minutes
The transformational challenge of Environmental, Sustainability and Governance
- 10 minutes
Chairperson Closing Remark
Speaking & Sponsorship Opportunities
For speaking and sponsorship, please contact info@hkadt.com
Sponsorship Benefits
Branding Visibility
Gain brand visibility among leading companies and strengthen your brand as a pioneer in the industry.
Networking
Strengthen your network connections, broaden your access to new opportunities with your best prospects in a positive, collaborative environment where they are open to fresh, new ideas.
Generate Leads
Meet and interact with key decision makers and industrial strategists from influential organizations whilst generating leads and potential partners during the event.